Premier Corporate Members
The WAA is proud to have the support and participation of many significant players in the Web Analytics industry. Click on the links below to learn more about our diverse premiere corporate members.
Premier Corporate Members:
Full List
Adversitement
Adversitement is an e-marketing consultancy specialized in advanced web analytics projects, including data integration, usability and KPI consultancy. Our technology partners are well known and specialized vendors in web analytics, multivariable testing, personalization and dynamic targeting solutions.
Today Adversitement is the biggest strategic partner of Omniture in Europe. Our clients come from various industries and are top players in their businesses. Using web analytics for information driven and performance based marketing is our core business.
Amadesa
Amadesa delivers a Software-as-a-Service (SaaS) platform, the Amadesa Customer Experience Platform, that analyzes behaviors to guide user choices and outcomes, growing customer revenues and improving conversion rates. Companies use Amadesa's applications to test, automate, refine and optimize a range of content delivery and personalization processes throughout the user experience, including customized shopping carts, forms, home pages, landing pages, product pages, category pages and other online pages, advertisements and online content.
AT Internet
AT Internet is an independent and trustworthy company that enables an integral analysis of websites, intranet and mobile sites. It has provided real time, Online Intelligence Solutions since 1995. Thanks to its technology and integrity, it has enabled Web Analytics to evolve into decision making solutions: Online Intelligence systems.
Its unique solution relies on a robust and reliable technological platform. By creating useful information, it facilitates the work of the different functions in your company to stay focused on performance. For more information, please visit atinternet.com. Internet formerly known AT have XiTi.
Bango
Bango is a leading provider of real-time mobile analytics for website owners, marketing agencies and advertisers. Our hosted service allows businesses worldwide to independently measure the importance and success of mobile marketing, allowing them to establish the strongest personal relationships with their customers through any mobile phone (mass market and smartphones).
Bango delivers the beneftis of traditional web analytics to the fast growing mobile world, providing familiar metrics like unique visitors alongside new mobile metrics like geo-location by country, operator identification (including virtual networks) and handset information (make, model, features).
Bango is a mobile web pioneer, with 9 years experience and partnerships with mobile operators, handset manufacturers and search and advertising companies.
Read more at bango.com/analytics.
BitBang
BitBang provides web analytics consulting services and solutions for companies looking to achieve success in their e-business initiatives. BitBang combines technology and methodology to communicate, learn and build strong online relationships. BitBang offers its vendor selection, analysis, implementation, business processes, reporting, configuration, testing and training expertise to organizations that recognize web analytics and customer experience management as a key factor for business success.
For more information you may visit: www.bitbang.it and www.webanalytics.it.
You can also read our Web Analytics blog at http://blog.webanalytics.it/.
Bruce Clay, Inc.
Since 1996, Bruce Clay, Inc. has been one of the leading search engine optimization web destinations. Creators of the Search Engine Relationship Chart®, the SEO Code of Ethics (now in 18 languages), the infamous Bruce Clay Blog, and an advanced 4.5-day course leading to certification. The site offers step-by-step methodologies including free interactive tools on a broad range of Internet Marketing topics, and ranks near the top of all web sites visited. Services include tool subscriptions, training classes, site assessments, consulting services, and full-service projects. The areas covered are SEO, PPC, Analytics (Certified Omniture Agency), Branding programs, and more. Offices in Sydney, London and Cape Town, Tokyo, and soon in China and Brazil.
ClearGauge
ClearGauge is an interactive marketing web analytics services firm, working with clients to address their online sales and marketing strategy, lead generation, SEO, paid search, sales buying cycle, performance measurement, website renovation, and closed-loop sales/marketing reporting efforts. Our experienced web analytics teams are proficient in WebTrends, Google Analytics and are certified in Omniture. Our clients benefit from our in-depth understanding of the dynamic challenges companies face when intending to make their website an effective sales call. http://www.cleargauge.com/
compete
Compete (www.competeinc.com) is a web analytics company that helps the world's top brands improve their marketing based on the online behavior of millions of consumers. Leading marketers such as Carlson Hotels Worldwide, Hyundai Motor America, Upromise, Chrysler, and Verizon Wireless rely on Compete's services to create effective online experiences and highly profitable advertising campaigns. For free competitive site metrics, Compete's award-winning blog and Search AnalyticsTM visit compete.com.
contentmetrics
“Je größer der Anteil von Online-Maßnahmen im Marketing wird, desto größer ist die Herausforderung für Entscheider, Online-Verantwortliche und Agenturen, den Erfolg dieser Maßnahmen zu belegen.
“Webcontrolling schafft Transparenz über Kosten und Nutzen des Web-Auftrittes und der Online-Marketing-Maßnahmen. Die konsequente Analyse aller Online-Prozesse liefert wichtige Fakten für die Weiterentwicklung des gesamten Web-Auftrittes.
“contentmetrics unterstützt Sie bei der Auswahl der Webcontrolling Software, definiert mit Ihnen klare Ziele, beantwortet grundlegende Fragen und erstellt Besucherprofile, die Ihnen die Arbeit erleichtern. Nutzen Sie unser Know-how für mehr Effizienz im Online-Marketing!”
Digital Forest
Digital Forest is in the business of web marketing management in Japan. Our main product, ‘Visionalist’ helps our customers allocate resources more efficiently by analyzing the efficacy of their online marketing efforts. Customers can use this tool to analyze their websites and web advertisements and churn out detailed statistical reports on their visitors’ behavior.
e-dynamics web intelligence
As a major German Web Intelligence specialist, we offer a broad spectrum of highly focused consulting and technology solutions based on our 10+ years experience. We provide our clients a comprehensive Web Intelligence portfolio covering all stages from needs assessments, software implementation and customization to training, technical support and web optimization consulting. Our clients include almost 100 enterprise level companies from different industries, including die Allianz, Deutsche Lufthansa, Deutsche Post World Net, Deutsche Bank, T-Mobile and o2 Germany.
EpikOne
EpikOne is a leading web analytics and optimization consultancy that delivers marketing performance solutions to enterprise organizations globally. EpikOne provides marketing & technology expertise to measure website performance, improve the user experience, increase advertising ROI and drive intelligent decisions for online business efforts. EpikOne also offers certified consulting, training, and support services for Google products including Google Analytics, AdManager, AdWords, Mini and Website Optimizer.
ForeSee Results
As the leader in online customer satisfaction measurement, ForeSee Results captures and analyzes online voice of customer data to help organizations increase sales, loyalty, recommendations and website value. Using the methodology of the University of Michigan’s American Customer Satisfaction Index (ACSI), ForeSee Results identifies the improvements to websites and other online initiatives with the greatest ROI. ForeSee Results has more than seven years of experience measuring and benchmarking online customer satisfaction across hundreds of websites.
Interwoven
Interwoven is a global leader in content management solutions. Interwoven's software and services enable organizations to maximize online business performance and organize, find, and govern business content. Interwoven solutions unlock the value of content by delivering the right content to the right person in the right context at the right time. More than 4,200 of the world's leading companies, professional services firms, and governments have chosen Interwoven, including adidas, Airbus, Avaya, BT, Cisco, Citi, Delta Air Lines, DLA Piper, FedEx, Grant Thornton, Hilton Hotels, Hong Kong Trade and Development Council, HSBC, LexisNexis, MasterCard, Microsoft, Samsung, Shell, Qantas Airways, Tesco, Virgin Mobile, and White & Case. A community of over 20,000 developers and over 300 partners enrich and extend Interwoven's offerings. To learn more about Interwoven, please visit www.interwoven.com.
iPerceptions
By helping our clients understand who is coming to their online channel, for what reasons, and how well they are able to complete their tasks, iPerceptions is providing tactical and strategic decision support that is changing the way many of the world’s leading companies are doing business online. Our free tool, 4Q, and enterprise solution, the webValidator, turn thousands of data points into easy-to-understand strategic and tactical decision support for website marketers.
Visit our Sites:
KeyRelevance
KeyRelevance is a full service search engine marketing firm utilizing proven methodologies for promoting sites. Our staff's extensive online marketing experience (most have over 10 years in online marketing) ensures sites are handled by experienced professionals, not interns. Strong believers in the benefits of analytics, we utilize conversion-driven metrics to insure we are providing improvement – not just change. We provide analytics support for a variety of analytic solutions. Omniture Certified Professional Installation expert on staff.
Logan Tod & Co.
Logan Tod & Co. is a consulting company that specializes in improving the return on investment generated by web sites. Core to this service is expertise in web analytics that helps our consultants gain an outstanding view of what consumers really want and how they are behaving on clients' websites.
This insight is used to optimize the performance of web sites by making appropriate adjustments to design, navigation, copy, images, checkout processes and internal search. Alternatively clients are helped to totally rebuild their sites using scenario/persona based design techniques in order to achieve a better return on investment.
Logan Tod & Co. is a partner, supporter or user of the web analytics tools supplied by Coremetrics, Google, Nedstat, Omniture, Speed Trap, WebSideStory and WebTrends and has experience of many other analytical tools.
Visit www.logantod.com to learn more about our services and employment opportunities.
Ogilvy
About Ogilvy. We believe in the power of brands. We believe they are any company's greatest asset, and that building strong, enduring brands is the key to marketplace success. We believe we are of greatest value to thoseclients that share this understanding of and passion for brands. We believe that when we deliver on this promise, our clients will in turn reward us with their continued loyalty, which is the key to our own success and financial strength. This virtuous circle is the reason we enjoy and valuelong-term partnerships with many of the world's greatest brand companies, including American Express, IBM, Unilever, Mattel, Motorola among many others, large and small, across five continents.
OX2
OX2 is a pan European Interactive Web Agency based in Brussels. Competences are grouped in 4 "frontier outposts": Design, IT Development & CMS, Optimization and Web Analytics.
WebAnalytics.be is a vendor independent business unit of OX2, dedicated to Web Analytics. WebAanalytics.be helps clients select the right tool, set-up processes, train involved human resources, define KPIs and give insights about the reported data.
OX2's Web analytics clients include companies as Toyota Europe, Stanley Europe, Bridgestone Europe, Nestlé Belgilux or ING Europe. WebAnalytics.be is also the only European member of the WebTrends Insight Network.
For more information you may visit: www.ox2.eu and www.webanalytics.be.
You can also read our WA blog on http://webanalytics.wordpress.com/.
PFS Web
PFSweb provides expert outsourcing and supply chain management support to over 50 of the world's most recognizable and trusted brands. Our eCommerce and multichannel outsourcing clients include a wide array of product and service technology manufacturers, aviation leaders and a variety of retailers: apparel, luxury goods, home furnishings, cosmetics, collectibles, entertainment, toys and education products.
For more information visit http://www.pfsweb.com.
Predicta
Predicta is a Brazil-based online communications intelligence company. Our proposal is achieved through the use of proprietary technology for online campaign management/tracking, web analytics and behavioral analyses, behavioral targeting and segmented publisher-side adserver strategies. Clients include prestigious advertising agencies such as JWT, BBDO, DDB, and Ogilvy, and world renown brands such as Volkswagen, McDonald’s, Citibank, Intel, Coca-Cola and American Express.
For more information visit http://www.predicta.com.br.
SAS Web Analytics
SAS Web Analytics turns Web data into key metrics specific to your business, enabling you to determine the success of your online operations and to proactively refine business strategies as needed. SAS is the world's leader in business analytics software, delivering the breakthrough technology you need to transform the way you do business. SAS provides an integrated process for analyzing data from every customer touchpoint and gaining the predictive power to drive change at every level. SAS Customer Intelligence provides the vital knowledge needed to help organizations build a marketing-ready enterprise and create a sustainable competitive advantage.
ShinyStat
With more than 250,000 active users, ShinyStat is Italy's leading web analytics platform. Distributed by Shiny, the Internet company started in 1994 at the University Campus of Savona, ShinyStat was developed to provide the most effective real-time website traffic metric tools. ShinyStat is focussed on the integration of e-commerce and search-engine positioning, providing a comprehensive tool suited to enhance the effectiveness of the most demanding e-business activities.
Stratigent
Stratigent offers companies a complete array of customized web analytics services including vendor selection, configuration, testing, analysis, and training. Our dynamic consultants pursue the highest levels of integrity, quality and professionalism in providing superior technical and business recommendations. Our strong relationships with leading solutions allow our consultants to stay abreast of the industry and provide cutting edge guidance.
Tealeaf
As the leading provider of online customer experience management solutions, Tealeaf delivers insights that explain ‘Why’ your customers succeed or fail in their transactions.
Tealeaf CX solutions capture every customer, every interaction, every time – right down to the page-by-page browser level experience without page tagging or log file analysis.
With the richest dataset and powerful customer experience analytics tools, companies can actually see their online customer sessions, discover actionable insights and answer the compelling questions asked by online businesses. "Why are my conversion rates down?" "Why is my business growth not over-achieving against market growth rates?" "Why can't we resolve more customer issues in our web call centers?"
View a 2 Minute explainer to discover Customer Experience Management or take a Product Tour to view Tealeaf solutions in action.
Technology Leaders
Technology Leaders is the world’s most experienced web analytics consulting company. Based in New York, TL has provided web analytics professional services since 2002.
We’ve provided specialized deployments of industry-leading tools like WebTrends for household-name companies in financial services, publishing, pharmaceuticals, healthcare, manufacturing and consumer goods. We also provide best-practices consulting, training and custom development. We’re especially known for our success in delivering analytics solutions that demand deep understanding of business requirements, web analytics tools and systems architecture.
Trackset
Trackset is an European leading provider of Web Analytics and Digital Marketing Management solutions.
Thanks to its strongly market-oriented approach, Trackset software solutions distinguish themselves for their flexibility, usability and fast and simple configuration.
We offer more than just simple technology and assure ourselves that our clients can reach their Marketing goals, researching and developing new solutions always up to date with digital marketing evolutions and marketers’ needs.
To learn more about Trackset solutions, please visit www.trackset.com.
Trafic
trafic is the leading provider of real-time web analytics for on-line business owners and web professionals in Romania. Since 2000, trafic delivers high quality services which allow businesses to independently measure the importance and success of their online presence.
trafic stands for excellence, free access to information and transparency. By these standards, trafic rates over 51.000 Romanian active websites with a total of 60 million monthly visitors, offering the most relevant view over the local Internet market.
To learn more about trafic, please visit www.trafic.ro.
Unica
Unica Corporation (NASDAQ: UNCA) delivers the most comprehensive enterprise marketing management (EMM) suite on the market today. Its Affinium® software suite uniquely enables marketers to analyze and act on customer cross-channel behavior. Unica’s enterprise-level web analytics solution, Affinium NetInsight™, offers user-friendly, intuitive graphical reporting, and exploration capabilities. When used in conjunction with other EMM modules, NetInsight allows marketers to integrate online and offline behavior tracking and analysis to improve campaign targeting and customer segmentation across multiple channels.
Offered on premise or on demand, Unica’s solutions deliver web and customer analytics, cross-channel lead and campaign management, and marketing resource management. Today, more than 600 enterprise customers worldwide depend on Unica for their enterprise marketing management solutions.
Founded in 1992, Unica is headquartered in Waltham, Massachusetts, with additional offices in the US, Australia, France, Germany, The Netherlands, India, Singapore, Spain, and the UK. For more information, visit UnicaWebAnalytics.com.
USPS
The United States Postal Service provides trusted, affordable and universal service to all communities and serves every U.S. business and household. The U.S. Postal Service provides a safe, reliable channel to deliver letters, catalogues, magazines, and parcels to 150 million U.S. addresses and countless more worldwide. Each day, the Postal Service serve millions of customers by delivering and collecting the day’s mail and packages, and providing services through our website, usps.com and to 37,000 retail outlets. Our customers rely on us to help build and maintain relationships, share vital and sensitive information, and exchange goods and services.
Webtrekk
Webtrekk is a Bronze Sponsor for the 2009 WAA. Webtrekk offers the fastest real time segmentation on the market today. The Q3 ASP software offers a technically advanced enterprise level analytics solution that performs all queries in real time on raw data; this means that (unlike other web analytics tools) our robust technology enables any query on any past data right away without requiring pre-determined filters; thus, instant, on-the-fly correlation between multiple variables. Not aggregate data but data drill-down capabilities to each unique visitor. Made for merchants that require robust content analysis, scenario analysis, profile mining, onsite search, multi-site analytics, graphical click stream analysis, and promotional effectiveness. Each user can set their own parameters and create their own unique reports, alarms, web heat maps, and overlay views, so that large amounts of data are presented in an easily understandable format for immediate and accurate marketing decisions based on comparing all forms of disparate variables in any time frame. Drag and drop technology means that users do not require training in order to make their own unique reports. In addition, the leveraging of the actual raw data in real time ensures that our web analytics tool is future-proof; i.e. any new reports, views, or scenario analysis you may want to make in the future can easily be done since all queries can be made on-the-fly.
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