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Senior Web Analytics Manager (SAM) 

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Job Description

 

SENIOR WEB ANALYTICS MANAGER (SAM)

Are you a thought leader? Put your MBA and web strategy experience to use in a dynamic environment with opportunities to influence the evolution of web analytics. ZAAZ is a pioneer in the use of analytics to develop strategic site optimization plans that become an integral part of our clients’ overall business model. Our analysts work closely with our creative, development and client relationship teams to deliver exceptional, results-driven work that is based on insightful analytics data. We’re looking for a fun-loving, number-crunching aficionado to join our team. Are you the one? This position reports to the Director of Analytics.
 
We are hiring for this position in Seattle, WA, Austin, TX, New York, NY, and Dearborn, MI.
 

Responsibilities

·          Helping clients define web channel goals and key drivers.

·          Determine appropriate metrics to measure goals.

·          Create custom Scorecards based on site goals to measure website performance.

·          Analyze web analytics data as well as other offline data to evaluate site performance.

·          Discover underperforming areas of the site; identify opportunities to improve site performance.

·          Collaborate with usability experts, IA specialist, designers & developers to recommend solutions to the problems identified.

·          Define A/B test scenarios and success metrics

·          Perform monthly analysis of client’s site performance, delivering recommendations to improve performance.

Required Experience:

 

·          MBA or equivalent business experience

·          Web strategy background (5+ years)

·          Excellent communication & presentation skills

·          Experience working with senior managers and executives

·          Data skills and experience are a must.  Strong familiarity with behavioral and attitudinal data sets

Employment Salary From:   DOE

This Job Requires the Following Skills:

 

·          Direct Marketing or CRM

·          Web Analytics - WebTrends, Omniture, HBX and/or other web analytics tools.

·          Agency Background

·          Strong, working familiarity with statistics and statistical concepts

·          Benchmarking - industry, competitive and/or vertical views

·          A/B Testing

Education Required:

MBA or equivalent business experience

Location: Seattle, WA, Austin, TX, Dearborn, MI, and New York, NY


Position Type: Full Time

US Citizenship required: Yes

Travel Required: 10% of the time (approximate)

Job Posted Mon 25-Feb-08 11:17 AM



Company Info for this Employment Listing

ZAAZ
414 Olive Way, Suite 500
Seattle, WA 98101
USA

Catherine Coolidge               Generate vCard to add to Outlook (Add to Contacts)
(206) 341-9885


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